Where we define your product’s interactive experience
Designing beautiful user interfaces is the heart and soul of the UI Design Phase. It’s what you’ve been waiting to see and, frankly, what we’ve been waiting to show you. Our high-fidelity, pixel-perfect mockups, interactive prototypes, and detailed user flows will give you a leg up with investors. And, as importantly, they will provide the development team with both visual aesthetics and task flow hierarchies to accompany the backend logic they will be writing.
A lot goes into building your dream product. It’s more than just the aesthetic, visual design of the interface. It’s how each screen behaves in relation to another. It’s about designing with efficiency, discoverability, learnability, and user satisfaction at the forefront.
A bird’s eye view of the site or application structure, a well constructed site map allows us to see how pages are prioritized, linked, and labeled. This is an iterative process that gives stakeholders a chance to visualize the site structure and navigation flow of the product before screens are designed and developed.
The architecture blueprint of your product, mid-fidelity wireframes keep the focus on the user experience. They are essential in allowing us to clarify UI elements, features, and flows, and to show responsiveness across all devices. They, too, provide a rapid iteration process between the design team and stakeholders.
Good marketing driven messaging and copy engages and reminds the user what they’re there for, even if sometimes they didn’t realize it. Its goal is to promote the product. Effective UX writing moves the user forward, seamlessly assisting with any trouble spots. Its goal is to guide the user on their path toward achieving their goal.
Next comes the visual masterpiece that is your digital product, scaled up from the architectural parameter laid out by the mid-fidelity frames. You will be presented with mockups for every screen, designed in full color and precise detail while covering each design concept and user task, as we work with you to hone the look and feel of your product.
Important resources that contain the necessary details related to your product’s user interface, style guides & UI kits ensure continuity throughout development. Adhering to brand guidelines, they define elements such as typography, colors, layout, components, icons, and patterns within the product’s design.
The interactive experience is born when we place our hi-fidelity mockups into a clickable prototype. This intuitive feature gives stakeholders, developers, designers, and testers the chance to see exactly how the product behaves when they move through each defined task to achieve their end goal.
This is where we find out what’s working and what may need improvement. We watch closely as real users interact with your product prototype in an attempt to achieve selected goals. Are they getting stuck anywhere, confused by design concepts or task flows? Or was it the smooth experience we strive for?
User interface designs and task flows go through a number of refinements throughout the UI Design Phase. But once usability evaluations are complete, the feedback from our pool of testers can dictate some final pre-development modifications. Now is when we finalize all screens, prototypes, and messaging.
A developer’s best friend, user flows are essential for maintaining smooth production sprints, effective demos, and a seamless launch. They depict exactly what can and will happen in any scenario. With all paths and branches carefully mapped out and defined, developers are left with little doubt.
All UI deliverables will be added to your “Bloc Doc”.
With all screens, feedback, and flows joining our Discovery protocols, every UX/UI element is now encapsulated in one centralized document. This will serve as your guide to smooth development and timely deployment.
Mobile app for in-game seat purchasing and selling
UX Discovery / UI Design
Browser-based admin panel for building and sharing web designs and user interfaces
UX Discovery / UI Design